Improving Neo mailbox per order and LTV with add mailbox nudge in purchase flow
Improving Neo mailbox per order and LTV with add mailbox nudge in purchase flow
Improving Neo mailbox per order and LTV with add mailbox nudge in purchase flow
In Neo’s purchase flow, only the admin mailbox could be added, and additional mailboxes had to be created later via the admin panel, causing friction. Ran an A/B test to include team and generic mailboxes (info@, help@, sales@) during purchase to increase mailboxes per order and LTV.
In Neo’s purchase flow, only the admin mailbox could be added, and additional mailboxes had to be created later via the admin panel, causing friction. Ran an A/B test to include team and generic mailboxes (info@, help@, sales@) during purchase to increase mailboxes per order and LTV.
In Neo’s purchase flow, only the admin mailbox could be added, and additional mailboxes had to be created later via the admin panel, causing friction. Ran an A/B test to include team and generic mailboxes (info@, help@, sales@) during purchase to increase mailboxes per order and LTV.